Spokesperson Videos: The key to affordable and engaging corporate training/onboarding videos and explainers

In corporate trainings, when onboarding new employees, or in creating explainer videos for your product or service, the key is making a message, process, or complex lesson go down easy. And the way to do that is with video. And among the various types of video content, spokesperson videos have become a powerful tool, adding a personal, human touch that engages viewers and conveys information effectively.

At UC Media, we specialize in creating high-quality spokesperson videos that can be tailored for various business purposes, including corporate training videos, onboarding videos, and explainer videos. That's why we want to outline just what a spokesperson video is, and how they can be used to improve your training and development programs, or marketing easily, quickly, and affordably.

What is a Spokesperson Video?

In a spokesperson video, a presenter speaks directly to the camera, delivering information, instructions, or messages to an audience. The spokesperson typically represents the brand or company, and their role is to present information in a way that is engaging, clear, and relatable. These videos are highly effective because they create a direct connection between the speaker and the viewer, making the content feel more personal and impactful.

Spokesperson Videos for Corporate Training

A selection of training videos we produced recently.

We've all seen them. Corporate training that is basically a PowerPoint presentation. Or, sometimes you'll get a filmed scenario with bad acting, and dubious production quality. But they are necessary and so important to ensure that training is engaging and informative. Here’s why spokesperson videos are particularly useful for corporate training:

1. Engagement and Retention: A human face and voice naturally draw attention and make the content more engaging. Employees are more likely to pay attention to a spokesperson explaining procedures or guidelines than they are to a dry, text-heavy training document. By adding a personal touch, employees can better retain and understand the information being shared.

2. Personalized Communication: A spokesperson video can be tailored to address specific training needs, whether it’s product knowledge, compliance, safety training, or customer service. Companies can ensure that employees receive accurate, company-specific training in an accessible, friendly format.

3. Consistency: Spokesperson videos provide a consistent way to deliver important information to employees. Whether it’s for new hires or ongoing training, every employee receives the same message, ensuring uniformity across the organization. In-person training just doesn't have the same uniform impact, and the costs can get out of hand with a big organization.

Spokesperson Videos for Onboarding

The onboarding process is a critical period for new hires. It sets the tone for their experience at your company and provides them with the tools they need to succeed. An effective onboarding process ensures that new employees feel comfortable, informed, and equipped to integrate into the company culture. Spokesperson videos are especially powerful during onboarding for the following reasons:

1. Welcoming Atmosphere: New employees often feel nervous or overwhelmed when starting a new job. A spokesperson video can serve as a warm introduction, setting a friendly and approachable tone. It helps new hires feel welcomed and valued from day one.

2. Clear Communication of Expectations: Onboarding often involves a lot of information, including policies, company values, and role expectations. Spokesperson videos are an effective way to explain these elements clearly and concisely, helping new employees better understand their role and the company’s culture. A human face makes these messages more relatable and trustworthy.

3. Boosts Engagement: Traditional onboarding methods may involve forms, written documents, and tedious presentations. Spokesperson videos, on the other hand, are more engaging and dynamic, capturing the attention of new hires and making them more likely to retain key information. Plus, videos can be watched repeatedly, so new hires can review the content as needed.

   
   

Spokesperson Videos for Explainers

A selection of explainer videos we produced recently.

Explainer videos are designed to break down complex information into simple, digestible formats. Whether it’s explaining a product, a service, or a new system, spokesperson videos are a great way to deliver your message effectively. Here’s why spokesperson videos work so well for explainers:

1. Simplifying Complex Concepts: A spokesperson can explain even the most complicated topics in a clear, step-by-step manner. By breaking down information into manageable chunks and using visuals or examples, the spokesperson can make complex concepts easier for viewers to grasp.

2. Building Trust: Having a spokesperson deliver an explanation adds an element of credibility to the message. Viewers are more likely to trust information that is delivered by a person rather than through generic text or graphics. When the spokesperson is someone the viewer can relate to, they’re more likely to believe and engage with the content.

3. Human Connection: Explainer videos that feature a human presenter are more likely to connect with the viewer on an emotional level. This human touch helps build rapport and engagement, which can be especially important when trying to convert viewers into customers or clients.

   
   

The 4 Key Advantages of Spokesperson Videos

1. Human Touch: One of the most significant advantages of spokesperson videos is the human touch they bring. Humans naturally connect with other humans, and a well-delivered message from a real person can resonate with viewers on a deeper level than text or animation alone.

2. Affordability: Spokesperson videos can be produced at a relatively low cost compared to other types of videos. There’s no need for expensive sets or complicated animation—just a spokesperson, a camera, and a message. In fact, at UC Media, we make the process even more affordable because our spokesperson is the head of the company, meaning you don't have to pay for talent like you would on any other shoot, ensuring that you get high-quality videos at a fraction of the price.

3. Multiple Videos at Scale: Spokesperson videos are highly adaptable. Once you’ve created one spokesperson video, you can repurpose the format to create numerous videos for different purposes. This makes it cost-effective and scalable, as you can generate multiple pieces of content with consistent quality and messaging.

4. Versatility: Spokesperson videos can be used across various platforms and mediums, including your website, social media channels, email campaigns, and even within presentations or product demos. Their adaptability makes them perfect for virtually every type of business communication.

   
   

What Makes UC Media Unique

At UC Media, we understand that producing high-quality content shouldn’t have to break the bank. We specialize in creating compelling spokesperson videos that not only improve your content’s effectiveness but also save you money. Whether you’re training your employees, onboarding new hires, or explaining a product or service, our spokesperson videos are a powerful tool for achieving your business goals.

Ready to create your own spokesperson video? Contact UC Media today, and let us help you craft professional, affordable videos that take your business to the next level!